Personal Branding

Personal identity design that reflects my professional philosophy and creative direction. The goal was to develop a modern, geometric, and timeless logo that captures the initials DDA in a fluid, interlocking form — symbolizing connection, precision, and balance between creativity and structure. The visual identity extends across stationery, business cards, and self-promotional materials, following a clean grid system with a monochrome and turquoise palette to express clarity, trust, and modernity. Every element — from typography to pattern design — reinforces a unified personal brand image consistent across print and digital platforms. Deliverables: logo design, stationery system, business cards, résumé layout, and brand pattern.